3,600
Searches / mo
0
Keyword difficulty
7
Organic results
3
Commercial results
4
PAA questions
What ranks now
1 directory · 2 operator · 2 content · 2 video — 6 distinct domains. Intent reads informational.
1Directory
2Content
3Operator
4Content
5Operator
6Video
7Video
Page-type mix
Share of the top 7 organic results.
SERP features live
People Also Ask ×4 Video pack ×4 Knowledge panel
What you can put on this page
Real guidedhunts inventory matching this keyword — the raw material for the build.
127
Outfitters
308
Packages
$350–$15k
Price range (308 priced)
1,932
Testimonials · 4.83★
2,889
Photos
Top matching outfitters
4.9★ · 173
4.9★ · 119
4.6★ · 94
Recommended page build
Google reads this as informational (AI Overview + video + People Also Ask). Lead with a substantive, structured answer to what searchers ask, then surface your 127 outfitters and 308 packages below. A bare listing won't match intent — the info layer is the price of entry, and your data is what makes the answer non-generic.
Suggested title / H1
Mule deer hunting: 127 Guided Outfitters & 308 Hunts Compared, from $350
SERP-feature plays
- Answer the 4 People-Also-Ask questions with FAQPage schemaGoogle is literally showing the questions to answer. Reproduce them verbatim with real answers (your seasons, prices, license facts) to earn the PAA slots and FAQ rich results.
- What state is best for mule deer hunting?
- How much does it cost to hunt mule deer?
- Are mule deer hard to hunt?
- What is the 7 day rule in deer hunting?
- Video pack present (4 results) — include videoEmbed or link a relevant hunt video. A text-only page cedes this block; a thumbnail earns a second SERP entry.
Your edge over what ranks
- You list 127 outfitters and 308 packages — the operator results that rank cover exactly one each.
- Live pricing $350–$15k across 308 priced packages. The content, video and forum pages that dominate this SERP show no prices at all.
- 1,932 aggregated testimonials (avg 4.83★) — third-party trust the blogs can't manufacture.
- 2,889 real outfitter photos to fill the image real estate.
- bookyourhunt.com is the only aggregator ranking here — you out-cover it with 127 outfitters, live prices, photos and reviews.
Priority score: 81/100
127 matching outfitters — enough to lead with a full directory.